Scale loyalty that powers commerce revenue

Fielo's ecommerce loyalty platform delivers instant, personalized rewards to B2B and B2C customers, turning transactions into lasting loyalty.

From cart to committed:
loyalty at every click

Engage customers with tiered perks, real-time incentives, and multi-channel outreach that drives basket size and retention - the foundation of a high-performing ecommerce loyalty rewards program.

Commerce integration

Launch programs in minutes with native Salesforce Commerce Cloud compatibility. Fielo's ecommerce loyalty program software is purpose-built for seamless deployment.
Data flows securely without disrupting existing setups
Preconfigured templates let business users deploy fast, no external help needed
Get up and running in days, not months
Commerce Loyalty Integration

Smart promotions & incentives

Reward priority SKUs, bundles, and order volume to boost frequency. Design ecommerce loyalty rewards that match your merchandising strategy.
Create real-time, personalized offers for overstock or new products
Build customer tiers with differentiated perks to motivate performance - a hallmark of the best ecommerce rewards programs
Link rewards to Perfect Store KPIs like shelf compliance
Commerce Loyalty Smart promotions

Multi-channel engagement

Engage via email, WhatsApp, SMS with AI-powered personalization. Fielo's ecommerce loyalty software connects every channel into one unified experience.
Drive repeat purchases and reduce cart abandonment
Award points for non-purchase actions like content views or surveys - extending your ecommerce loyalty program beyond the checkout
Increase basket size through targeted loyalty strategies
Commerce Loyalty Multi-channel engagement
Customer success
Pantero logo

"Thank you, Fielo, I must say that was the best implementation of software yet in my career! Very well done and Thank you!"

Pantero's Director of Operations

Frequently asked questions

What is an ecommerce loyalty platform?
An ecommerce loyalty platform rewards online shoppers for purchases and engagement, driving repeat orders, higher basket size, and long-term customer retention through points, tiers, and personalized incentives.
Why do ecommerce brands need a loyalty program?
Well-designed loyalty programs in ecommerce:
1. Reduce customer acquisition costs by driving repeat purchases.
2. Increase basket size.
3. Reduce cart abandonment.
4. Generate first-party data for personalization.
What types of rewards can I offer online shoppers?
Ecommerce loyalty program software supports points, cashback, tier upgrades, gift cards, free shipping, exclusive early access, birthday perks, and referral bonuses tailored to your merchandising strategy.
Which ecommerce platforms does it integrate with?
A modern ecommerce loyalty platform integrates natively with Salesforce Commerce Cloud, Shopify, Magento, WooCommerce, BigCommerce, and other major storefronts through APIs and prebuilt connectors.
Can I customize the loyalty program for my brand?
Yes. Ecommerce loyalty program software lets you configure earning rules, reward types, tier thresholds, and program branding without code, so business teams can launch and iterate independently.
How does the loyalty program work across channels?
Customers earn and redeem across web, mobile app, email, WhatsApp, SMS, and in-store touchpoints. A single member profile keeps balances and preferences consistent across every channel.
Should I use tiers, points, or both?
Points work well for driving frequency, tiers work well for driving spend per order. Most successful ecommerce programs combine both: points for every purchase, tiers for total annual spend.
Does this work for B2B ecommerce too?
Yes. B2B ecommerce loyalty rewards buyers for repeat orders, SKU-specific purchases, and account-level milestones. Program rules can be adapted for account managers, buying groups, and multi-tier organizations.
How do I measure the ROI of an ecommerce loyalty program?
Track member versus non-member revenue, repeat purchase rate, average order value, cart abandonment rate, and member lifetime value. Dashboards should connect loyalty activity directly to revenue outcomes.
How much does an ecommerce loyalty platform cost?
Ecommerce loyalty platform pricing depends on your member count, integration needs, reward types, and program complexity. Contact Fielo for custom pricing based on your commerce program's needs.

Ready to supercharge your
commerce platform with loyalty?

Talk to a Fielo expert and see how our ecommerce loyalty platform can transform transactions into lasting relationships and drive measurable revenue.