The 4 engagement factors for effective incentive programs
Way too many channel incentive programs fail. The fact is, incentive programs don’t even get out of the gate if they fail to garner channel partners’ interest and participation. And woefully, less than half of channel partners participate in their vendors’ incentive programs.
This webinar will cover how to craft incentive programs that succeed in engaging channel partners—which not only drive up participation, but carry a “hangover” loyalty effect as well, as channel partners tend to skew their strategic investments, and their business, towards those manufacturers with which they are more highly engaged.