Boost customer loyalty with an AI-native, easy-to-use, affordable platform

Set up scalable loyalty programs with a robust AI-native platform, designed to increase brand loyalty and growth.

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We can buy any brand, why should we buy yours?

Winning new customers is only half the battle—keeping them is the challenge.

An AI-native platform, Fielo empowers you to quickly design, build, and optimize your customer loyalty program.
Its flexibility allows you to manage different types of programs, from points-based systems to aspirational tiers, including gamification and personalized criteria-based segmentation.

A customer loyalty platform for engagement and growth

Cashback, points-based, tiered, and gamified programs
Dashboards and analytics
Scalable and secure
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Points, Cashback & Benefits

Create engaging points-based programs or cashback rewards that encourage repeat purchases and deepen customer relationships

Pre-built templates
Point & click configuration
Instant rewards

Segmentation & Tiers

Drive personalized experiences with dynamic segmentation
Reward top-tier customers with exclusive benefits
Elevate their engagement by introducing badges as the ultimate status symbol.

Gamification

Boost engagement by adding fun and competition with gamified rewards for completed actions
Incentivize loyalty with tiered benchmarks
And rewarding milestones, driving even deeper customer retention.

Frequently Asked Questions (FAQs)

What is a customer loyalty management platform?

A customer loyalty management platform is a tool for designing, managing, and analyzing loyalty programs, helping businesses increase customer engagement by offering rewards, discounts, and incentives to retain and attract customers.

Fielo goes beyond that. As an AI-native loyalty platform, it acts as a personal Loyalty Strategist, helping companies build, manage, and optimize loyalty programs with speed and intelligence.

How can I create and configure a loyalty program (points, tiers, rewards)?

A robust platform will let you set program rules, tiers, and rewards through an admin dashboard. Just define how customers earn points, set tier thresholds, and choose available rewards according to your business goals.

With Fielo, from the first login, the Loyalty Strategist learns about your business and tailors insights and suggestions to your industry and goals. The AI guides users by recommending proven models, complete with ideal structures, rules, and rewards.

Can I run multiple loyalty programs at once?

Yes, modern loyalty platforms allow businesses to launch and manage multiple programs at the same time, each customizable for different customer segments or objectives.

Our flexible Fielo platform lets you design and manage virtually any type of program. This includes points-based systems, aspirational tiers, gamification, and personalized, criteria-based segmentation.

How do customers earn points, and what actions trigger point accrual?

Customers typically earn points by completing actions like purchases, referrals, social media engagement, or reaching milestones defined by the program’s rules.

With Fielo, you simply define a business goal, and your Loyalty Strategist will recommend a complete, pre-filled program structure to achieve it. This allows you to launch customized campaigns aligned with your customers' interests and your brand objectives.

Can I define and customize earning rules (e.g., by segment, spend, behavior)?

An efficient system supports custom earning rules, letting you assign points based on spending, customer tier, specific behaviors, or even segment-specific actions.

With the Fielo platform, you have the autonomy to create rules that best serve your business objectives, but always with suggestions from the AI assistant to optimize the program.

How do I redeem points and set up redemption rules?

Program administrators can configure redemption thresholds, set eligible rewards, and define when and how customers can exchange points for chosen benefits.

With the Fielo platform, you have the autonomy to create rules that best serve your business objectives, but always with suggestions from the AI assistant to optimize the program.

Do loyalty points expire?

Most platforms allow you to set expiration rules for points - such as after a set period of inactivity, or within a fixed timeframe, based on your business policy.

With the Fielo platform, you have the autonomy to create rules that best serve your business objectives, but always with suggestions from the AI assistant to optimize the program.

Can I manually add or remove points from a customer’s balance?

Yes, administrators can adjust customer point balances manually - for example, to resolve disputes or reward special actions - through the program dashboard.

Is there a way to export transaction history or points expiration data?

Fielo platform typically supports exports of customer activity, transaction records, and points data for analysis or regulatory compliance.

What types of rewards can I offer (discounts, gift cards, experiential rewards)?

With the Fielo platform, you can offer a range of rewards such as discounts, free products, digital gift cards, exclusive experiences, early access, or tailored perks based on customer preferences.

Boost customer loyalty and lifetime value with an easy-to-use, affordable platform

Boost customer loyalty with an AI-native, easy-to-use, affordable platform

Boost customer loyalty with an AI-native, easy-to-use, affordable platform

Trusted by brands worldwide

We can buy any brand, why should we buy yours?

We can buy any brand, why should we buy yours?

Tailored loyalty solutions for different industries

A customer loyalty platform for engagement and growth

Get the Feature List

A customer loyalty platform for engagement and growth

Get the Feature List